Our Blog
A place of inspiration on how to improve your business.
Nichita Herpuț
5 months ago - 11 min read
Everything You Need to Know About Price Quotations
Price quotes present the products and services that are given to prospective and/or current clients by a business. They are important because people need to know the cost of products and services, the terms of the deal, and what exactly they are getting for the price, but what are the most important things you need to know about price quotations? The most important things you need to know about price quotations are: * What they are * What they are for * What to include in them * The differ
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5 months ago - 12 min read
How to Grow Your Business (for Entrepreneurs)
When it comes to growing your business, you can take several different angles of attack to expand successfully. By addressing the growth of your business on all these fronts, you can help the business grow smoothly without running into issues with funding or drops in performance. Below you'll find an overview of some of the best ways to grow your business in marketing, financial performance, and customer service. Read on to learn more about how you can make the most of your expanding company a
Read more...Nichita Herpuț
5 months ago - 3 min read
5 Reasons Discounts Attract Customers
A smart shopper knows how and when to use a store’s discount. And a good discount can bring a crowd of customers that may have been absent beforehand. You can never negate a good discount. So why does it attract customers? The main reason discounts attract customers is the loss aversion principle. Additionally, discounts create a sense of happiness by releasing oxytocin, generate excitement, and make the customer feel smarter because they saved money. Find out the other reasons people tend to
Read more...Nichita Herpuț
5 months ago - 12 min read
A Detailed Guide on How to Attract New Customers
Attracting new customers is half the battle when it comes to running a successful business, with the other half coming after you've got them through the doors. But with so many different vendors vying for the consumer's attention, every business has to shine their brightest to get the attention they need to succeed. Below you'll find a how-to guide covering the easiest ways to start attracting new customers to your business. Whether it's savvy brand-building or expanding your market, there are
Read more...Nichita Herpuț
5 months ago - 11 min read
How to Choose the Perfect Quotation Tool for Your Business
When it comes to the business world today where everyone is busy and rushed, it is important to have as much automation in your systems as possible. This is because when processes are in place to take care of the mundane tasks, your employees, or yourself, can move on to more important tasks. Choosing the perfect quotation tool for your business depends mostly on what type of business you own, and the products or services you will be providing. Having the ability to automate as much as possible
Read more...Nichita Herpuț
5 months ago - 12 min read
19 Surprising Business Tricks to Attract Customers
In today’s business world there is typically fierce competition no matter what industry you are a part of. It is no longer enough to just open a business, put up a sign, place an ad in the newspaper, and hope people will show up. Today, businesses need to think outside the box to attract customers, stay competitive and grow their business. Many tricks in the business world can attract customers if you are willing to put yourself out there. Knowing which methods work best for your business is so
Read more...Nichita Herpuț
5 months ago - 4 min read
Seed: Funding the Future of B2B Product Sales and Acquisitions
I'm very excited to share that we have officially started to raise a 4 million Euros Equity Seed Round. Great efforts are put into this fundraising in order to find the right partner that can help us drive the revolution to the next step with guidance and resources. All of these funds will be added to OptiOffer's balance sheet and invested to change the way business buy & sell equipment and supplies by revolutionizing how product catalogs work. We've reached this important milestone through th
Read more...Nichita Herpuț
a year ago - 2 min read
New client showcase: Terarium
Learn how Terarium, a frozen fruit, and vegetable producer is using OptiOffer to create a quotation offer fast and easily.
Read more...Nichita Herpuț
a year ago - 6 min read
How to choose a software solution and optimize the cost of sales and your revenue
To efficiently optimize and find the right tech solution, first you need to understand how IT costs work in businesses. These have multiple forms and the package is different for every company. During 2020 we have all learned how important tech is for every business. As we advance software and robots become a regular part of our lives. What is the impact on my profit margin? If you choose the right tech solution, the impact can be outrageously positive. Of course this is no easy task. But a go
Read more...Nichita Herpuț
a year ago - 3 min read
8 things every great business does
Most people dream about owning a business one day and many lack the courage to do this. However, there are a few that take a leap of faith and open their own business. If you are one of them there are a few things that you should be doing if you aren’t already. Of course, there isn’t a secret recipe for success, but there are a few tricks that seem to be working for every business. 1. Define your…
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a year ago - 2 min read
How to choose the perfect quotation pricing plan for your business
Are you looking for a quotation tool but you haven’t found the right one for you just yet? We know, there is plenty of software out there, at different prices, with different features so choosing one can be a difficult task. Luckily, we’re here to help you! We can’t talk about other products, but we can certainly talk about ours so below we’re going to give you an in-depth look at all our pricing…
Read more...Nichita Herpuț
a year ago - 2 min read
Looking for a quote tool that has everything you need and also offers you a discount?
We know you’re looking for the best deals for you and your business. We do too! And we also know how important it is that if you invest money, to get your money’s worth. That is why, we, at OptiOffer, want to give you the highest quality at the best prices. Sometimes even with a discount. OptiOffer offers you the almost perfect (because we believe in constant improvement) quotation tool for your…
Read more...Nichita Herpuț
a year ago - 2 min read
How to use automation to grow your business
Growing a business is no easy task. Especially when there are quite a few repetitive tasks that require time and focus. Luckily enough, we have automation to make our lives a little bit easier and repetitive tasks a little bit more bearable. Automation can accelerate your business growth and there are quite a few platforms and software that can help you automate a small part of your business so…
Read more...Nichita Herpuț
2 years ago - 3 min read
Want to increase your sales? Get a quotation software!
Whether it is an old client, or a prospective buyer offering them an impeccable quotation is important. Not only will it create a positive impression on the customer, but it will also help you in the long run to keep track of your clients and their needs. The differences between a manual quotation and an automatic quotation The traditional approach to quotations takes time and effort. You have to…
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2 years ago - 3 min read
Study Case - Inox Line Distribution S.R.L.
Inox Line has had a slow start, but the way that they dealt with their issues to keep consistent it's incredible. In this article, we will take a look at their journey and see how our team has managed to help this company become a regional leader in their domain! Introduction Challenge During the past 5 years they have been seriously oriented into creating a very high quality and educated client…
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Bogdan Boța
2 years ago - 16 min read
7 must-know tips to improve Employee Productivity right now
There is a lot of advice on the internet about improving your employee productivity. It appears that most people agree on some basic aspects, like delegate more, cut meetings and more training. These are very valid points, but, most likely, you've already implemented them if you are reading this. In this article, we will get into more powerful and actionable points rooted in research and…
Read more...Nichita Herpuț
3 years ago - 2 min read
Promotional items
You are probably familiar with free merchandise offered by companies at no cost at all. This is because they know that by giving promotional items, they will ultimately attract more customers through brand awareness. A common example of this is a license plate cover from the dealer you purchased your car at. For every car they sell, they are now marketing their brand to every car on the road…
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3 years ago - 11 min read
7 Advantages of Discounts you must profit from
Inventory needs to rotate in any profitable business. Be smart about giving discounts as they are directly affecting your profit margin. A discount is a price reduction you offer a customer. There are also other methods that you can use to attract customers. However, discounts might help you in certain moments when a boost in sales or customer engagement is all you need. If you are in B2B whole…
Read more...Nichita Herpuț
3 years ago - 3 min read
Workplace technology
If you’re a small business owner, corporate executive, manager or leader of a team then workplace technology is essential for you. You’re probably familiar with having an overly loaded calendar, and not enough time in the day to get everything done. If only you had more time! Be thankful for modern technology Workplace technology is capable of automating many of your mundane tasks. That’s right…
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3 years ago - 2 min read
Migrating to cloud
Migrating to cloud services generally means traditional product resellers have to re-evaluate their business models. Even if you sell specific products, an upgrade is never bad! Staff strategies are also important and common means of generating revenue. Those partners who aren’t accustomed to service-oriented business models will have to find that becoming a cloud reseller generally requires a…
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3 years ago - 2 min read
Sales techniques tips
Selling specific products isn't the easiest job for most companies. It comes easy when your client knows exactly what they need, but sometimes you need to sell equipment or machinery and explain and promote all its functionalities and quirks to a client who is just entering a certain field of business. How do you go about doing that? Well with these 6 sales techniques tips your work will be easier…
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3 years ago - 2 min read
Customer service tips
Loyal customers who always return your way are like a dream that every major business or entrepreneur has had in their beginnings. Whether you dream of having devoted followers queuing up outside your store, or receiving fan mail in bulk about how they love your products and services. There is just no better feeling than when you see your customers coming back again and again. Here are five…
Read more...Nichita Herpuț
3 years ago - 2 min read
Deal of the day
Have you considered why your customers choose your products over your closest competitors? If you think about it, there are certain important aspects that set a particular brand to succeed having only "Deal of the day" is not enough. In an effort to better manage your business, you will need to understand your target customers and how different product offers can influence them. Promotions and…
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3 years ago - 9 min read
5 Strategies to Attract Customers you can apply right now!
Every businessperson out there who wants to remain competitive knows that it must always explore new ways to attract consumers to purchase products from your store. Even if you have built a loyal customer base over the years, new customers are key to scaling your organization to new heights and ensure sustainability. How to attract more customers? Embrace the power of scarcity Make your offers…
Read more...Nichita Herpuț
3 years ago - 2 min read
Tips on how to sell
Are you new in business, and you just want to get more deals done, ultimately bringing more revenue to the company? Here are some tips on how to sell more. Have a simple approach When creating an offer, it's important everything is clear. A simple, straight-forward offer helps ensure that you and your client are always on the same page. This means that less time is wasted and negotiations run…
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